About Us

Yoon Jewels is a fine jewelry, one-of-a-kind pieces etc. Yoon Jewels is a shift away from throwaway culture that values aesthetics, and craftsmanship.
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The Teams

Yoon Choi – Founder and Creative Director

David Lovejoy – CEO

Metals & Stones
Yoon Choi studied under the tutelage of a renowned jeweler for Mikimoto and Tasaki in Tokyo.
Having extensive experience in fashion in Seoul, combined with an innate skill and design sense, she quickly distinguished herself amongst her peers.
The concept of clothing as wearable art is what first drew her to fashion, and the transition from fabric to precious metals and gemstones was a natural progression for her.
Now, she travels and meets with jewelers around the world, constantly exchanging ideas and developing new projects.